Why Connectivity Is Critical When Selecting a Bandwidth Provider

By Matt Clark - President, MasterStream ERP on Apr 15, 2021 11:34:36 AM

In business and in our day-to-day lives, we all live in a connected world. When it comes to choosing a bandwidth provider to support your business through telecom infrastructure, this connectivity takes on a different meaning altogether.

Although connectivity is important to any company that conducts at least some of its business online, the proliferation of digital tools and cloud-based business solutions has turned connectivity into a mission-critical service that must be accounted for when choosing a bandwidth provider.

Here’s a look at the way connectivity affects your business operations, your customer experience, and your ability to keep pace with the changes brought on by digital transformation.

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Why Telecom Sales Automation Is Essential

By Don Roots, VP of Sales, MasterStream ERP on Apr 8, 2021 10:33:53 AM

No matter where or how it’s used, sales automation is always hailed for one big reason: When it’s working on your behalf, you can count on it making your life easier.

Make no mistake—when software tools offer automated sales solutions to power your business operations, even the most reluctant adopters of this technology will eventually concede that access to automation tools helps them do their job better, and often with less stress involved. But that’s far from the extent of automation’s benefits, and those benefits play a direct role in maximizing ROI for your business.

For telecom sales channels and departments, automation offers some important material gains that improve on-the-job performance and raise the ceiling for revenue generation from these activities. Here are some of the biggest impacts automation can make on your business model.

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Tiresome Research Make Way For Bandwidth Solutions

By Don Roots, VP of Sales, MasterStream ERP on Mar 25, 2021 7:05:35 AM

The old way of researching bandwidth solutions is labor-intensive. Between tracking down location data and inputting data points, telecom businesses lose a lot of time to a research process that—despite its tedious process—doesn’t always deliver the most reliable results.

Manual research isn't just costly and threatened by manual input errors. They also restrict your company’s ability to scale its service to a larger customer base. And, as the demand grows more complex, involving larger sets of location data that both complicates data acquisition and input variables, the research demands of location and bandwidth solutions only continue to grow.

New research tools are desperately needed to help telecom businesses keep pace with the modern world. Fortunately, automated tools and customized dashboards are making it easier than ever to bring this digital transformation to your own bandwidth research process.

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The BandwidthFinder Algorithm: Why Looking at a Fiber Map Will Be a Thing of the Past

By Matt Clark - President, MasterStream ERP on Mar 18, 2021 9:11:06 AM

For telecom businesses, the hours and days lost to evaluating telecom serviceability through manual research has been a necessary cost of doing business. However, digital transformation has paved the way to alleviate this burden through data-driven processes and automated research tools.

Thanks to algorithmic evaluation and improved data connectivity, today’s telecom serviceability research isn’t relegated to manual research involving tracing routes of fiber maps. Here’s a look at how modern telecom software is achieving greater speed of service while also providing more accurate results.

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Digital Transformation for Software Used in the Telecom Industry

By Don Roots, VP of Sales, MasterStream ERP on Mar 11, 2021 10:15:00 AM

Through improved infrastructure and expanded serviceability, the telecom industry is itself an engine of digital transformation, supporting innovation across all industries. But the benefits of this digital transformation can also be applied to the software used in the telecom industry.

Modern software solutions open new doors and unlock new potential for telecom businesses still stuck in the traditional ways of doing business. As adoption of these innovative solutions gains steam throughout the telecom industry, it will create a wider gap between the haves and have-nots among carriers, service providers and resellers of telecom services.

Here’s a look at how digital transformation is creating new opportunities through telecom software.

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Up to Date Telecom Provider Serviceability Isn't A Pipe Dream

By Matt Clark - President, MasterStream ERP on Mar 4, 2021 8:56:51 AM

In telecom, as in other areas of digital disruption, the speed and scale of transformation is often set by the quality of data driving that change. Serviceability quality can be quantified in multiple ways, including not just the volume of data, but the relative age of that data.

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Defining Serviceability Accuracy: Where Bandwidth Providers and Rating Precision Meet

By Matt Clark - President, MasterStream ERP on Feb 25, 2021 10:03:37 AM

Serviceability in dedicated and broadband technology services is a tug-of-war between the haves and the have-nots. Although serviceability data is crucial to connecting with the right telecom service at a given location, access to this data can be both costly and inefficient—and you and your team are often forced to choose between the two.

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Why Diversity in Technology Matters for a Bandwidth Service Provider

By Matt Clark - President, MasterStream ERP on Feb 18, 2021 8:15:00 AM

Fiber, coax, and the emerging 5G technology often get treated as the holy grails of modern telecom service. But the reality is that no single technology is the be-all-end-all when it comes to offering the best telecom service.

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Why Presence in Bandwidth Solutions Is More Important Than Owning Last-Mile Network

By Matt Clark - President, MasterStream ERP on Feb 11, 2021 9:45:00 AM

When it comes to maximizing telecom service availability to a single address or a group of addresses, telecom providers have typically viewed this effort as a war to win the “last mile” of connectivity for their customers.

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Integrating SaaS Telecom Sales Automation into Your Agent Portal

By Don Roots, VP of Sales, MasterStream ERP on Feb 4, 2021 8:29:13 AM

For telecom agents, the task of adopting digital transformation in their sales process can also bump up against the complications of making wholesale changes to their sales infrastructure.

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Introducing a Smarter, Cost-Effective Way to Find Bandwidth Solutions

By Matt Clark - President, MasterStream ERP on Jan 28, 2021 12:16:28 PM

Telecom availability is one of the most important aspects of connecting customers to telecom service at their specific address. Sales professionals need to quickly and efficiently gather this data to inform their configure, price, quote (CPQ) process.

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How CPQ And Quoting as a Service Benefits Telecom Carriers

By Matt Clark - President, MasterStream ERP on Jan 21, 2021 7:25:23 AM

Despite serving as one of the first adopters of application programming interface (API) technology as a tool for building collaborative, communicative business solutions, the telecom industry has failed to leverage the opportunities and efficiencies that come with this innovative software tool.

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How to Keep Up with Accelerated Telecom Infrastructure Buildout

By Don Roots, VP of Sales, MasterStream ERP on Jan 14, 2021 7:31:19 AM

5G isn’t the only factor driving the buildout of telecom infrastructure. The COVID-19 pandemic, and the rapid increase in demand for high-speed telecom spectrum, has accelerated the construction of this infrastructure by an entire decade, bringing swift and transformative change to the telecom industry.

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Digital Transformation in Telecom: Our Expectations for 2021

By Matt Clark - President, MasterStream ERP on Jan 7, 2021 10:15:00 AM

From service infrastructure to the way brokers quote prices to their customers, digital transformation is touching every part of the telecom industry. As the calendar year changes, the disruption taking place on multiple fronts is going to affect both day-to-day telecom business operations, and the services and performance your customers expect.

As 2021 unfolds, here’s a look at the most significant changes taking place in telecom—and how it might affect carriers, solutions providers, and telecom brokers.

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CPQ Software Is The Edge Telecom Brokers Need

By Don Roots, VP of Sales, MasterStream ERP on Dec 29, 2020 10:15:00 AM

Telecom customers and prospects have high expectations when they solicit the services of a telecom broker. They want the best price possible, and they want a fast quote that can help them make their decision.

Because telecom brokers provide CPQ services across a range of carriers, they need CPQ software that can provide this speed and accuracy for all of their customers—especially as they scale, and especially as other telecom brokers embrace similar tech upgrades.

Adopting new CPQ software gives your brokerage the ability to deliver better services that improve your close rates and your sales revenue. Here are the specific benefits you can expect from this software.

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Location-Based Intelligence Impacting Telecom Go-to-Market Strategies

By Matt Clark - President, MasterStream ERP on Dec 22, 2020 10:15:00 AM

Geographic market areas are always in flux. Customers are moving in and out, and the needs of those customers continue to evolve based on their telecom usage and needs.

Location-based intelligence offers one of the most accurate, up-to-date sources of information related to the telecom behaviors of your target audience. As you plan an entry into a new market, this information should be a key component of your efforts to build a go-to-market strategy and market your brand to these prospects.

Here are some of the biggest contributions location-based intelligence can make to your go-to-market strategy.

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Telecom Quoting Can't Afford to Lag Behind the Competition

By Matt Clark - President, MasterStream ERP on Dec 17, 2020 10:15:00 AM

As telecom quoting processes embrace more software-driven solutions, telecom businesses face greater pressure to transform their operations and keep pace with the industry’s evolution.

Automation and algorithm-based CPQ (configure, price, quote) processes are key to creating the efficiencies needed to accelerate these services. If you aren’t automating the aggregation of your suppliers, then you’re creating a manual process—which increases your quote intervals and causes you to miss out on more opportunities.

When businesses delay digital transformation, they end up creating more challenges in the future. Don’t let this happen to your telecom business—invest in solutions that keep pace with your competition.

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Achieving a Connected Telecom Partner Portal for Effective Quoting

By Matt Clark - President, MasterStream ERP on Dec 10, 2020 10:15:00 AM

Most telecom businesses view an effective partner portal as a tool to streamline the configure-price-quote (CPQ) process. But the connectivity of this portal also plays a significant role in determining how efficiently your sales teams can generate leads, deliver fast quotes, and close deals to grow your business.

Here’s a look at the benefits that come with adopting a connected telecom partner portal for your business.

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Accuracy Matters: An Analytic Approach to Telecom Provider Availability

By Matt Clark - President, MasterStream ERP on Dec 3, 2020 10:15:00 AM

When prospects are looking for a new telecom provider, availability matters. Poor availability will lead to service disruptions and dysfunction that increase downtime for the customer, grind workflows to a halt, and quickly turn your customers against your business.

Resellers must keep availability in mind when choosing the best services to provide their customers, but telecom network availability can be complex, and it may vary even in different floors of the same building. Effective CPQ (configure, price, quote) processes leverage analytics and a solutions-based approach to connect customers to the right telecom provider. 

Here are some of the factors that need to be considered in this process.

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How a Dedicated Telecom Quoting Tool Out Performs In-House Solutions

By Matt Clark - President, MasterStream ERP on Nov 24, 2020 10:15:00 AM

Most telecom businesses understand the value of implementing a quoting tool that streamlines or eliminates time-consuming manual processes, while also offering features that improve both the speed and quality of configured quotes being delivered to current and prospective customers.

If you’re in the market for a quoting tool that can modernize your quoting process, your business might be considering in-house development of a proprietary solution. While this may offer some attractive advantages on the service, it can also create limitations that you aren’t as likely to face with an outsourced quoting tool.

Here are some of the ways an outsourced telecom quoting tool can out-perform any potential in-house alternative.

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Digital Transformation in Telecom Necessitates Data Intelligence

By Matt Clark - President, MasterStream ERP on Nov 19, 2020 10:15:00 AM

Digital transformation in the telecom industry has set a pace that many providers struggle to match. The rise of fiber, broadband, 4G, and now 5G LTE, along with fixed wireless and copper networks, has caused enterprise data consumption to explode in recent years. The same is true for managed and cloud-based business applications.

The blurred lines between phone, cable TV, and internet consumption have further increased the demands placed on telecom services. As streaming has increased, so have the number of cloud-based services used by consumers on a daily basis.

Managing this increased data volume requires new data intelligence tools and strategies for telecom services. Here’s a look at some of the innovative solutions that will help you improve data management, and deliver improved quality of service, to your customers.

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Telecom Sales Automation for Higher Prospect to Customer Rates

By Matt Clark - President, MasterStream ERP on Nov 12, 2020 10:15:00 AM

Whether you’re a telecom carrier, broker, or reseller, the challenge of converting customers is the same: Stocking and converting your sales pipeline is often a time-consuming and inefficient process.  

Telecom sales automation gives you the tools you need to build and maintain momentum for your company’s growth, optimizing your engagement strategy to achieve a higher prospect-to-customer rate for those sales efforts. 

Here are the 8 proven methods by which telecom sales automation helps enhance customer acquisition rates.

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3 Solutions For A "Concierge" Approach in The Telecom Channel

By Matt Clark - President, MasterStream ERP on Sep 25, 2018 6:38:29 AM

Distributing telecom products and services through the agent channel comes with a wide array of challenges. As options have become more complex, some Channel Chiefs have chosen to deploy a Concierge (white glove) approach to supporting and enabling their channel partners.  This approach typically involves a Channel Manager or other resource to personally process quotes and provide support for the agent. The strategy has been successfully deployed in many diverse use cases with varying degrees of success.  Let’s take a look at the model.

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A Portal Strategy Is A Must for Telecom Providers in the Channel

By Don Roots, VP of Sales, MasterStream ERP on Sep 13, 2018 8:00:08 PM

If you were in telecom a decade ago, you'll remember when it seemed like every telecom Provider that played in the Channel was talking about their need to have a portal to provide quotes and information to agents. Channel Managers insisted that Marketing needed to provide a portal if they were going to have any chance at attracting and retaining agents. Sales leaders championed portals as the holy grail of lead generation. Agents, well Agents, they just wanted the information they needed without having to call a bunch of people or wait on anyone.

Topics: Quoting
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How a Quoting as a Service Model (CPQaaS) Outperforms a CPQ Model

By Matt Clark - President, MasterStream ERP on Aug 31, 2018 7:51:05 AM

For the majority of businesses, the desire to handle lead to cash workflow processes in as few systems as possible has a strong attraction.  Most organize their processes around a strong CRM and compliment that with an integration to their order/provisioning/billing system.  There are several complex services that pull businesses into more systems, but one such service is quoting. 

Topics: Quoting
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Buying the Whole Software Suite vs. Buying A Portion Of It

By Don Roots, VP of Sales, MasterStream ERP on Aug 2, 2018 9:58:59 AM

Being the Texan that I am and knowing how I love to grill, BBQ, and smoke meat, this thought popped into my head: When you’re shopping around and searching for solutions to optimize your business, increase sales, and drive profitability do you want the pork belly or the whole hog?

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Quoteception: Interconnectedness and Complexity of Customer Quoting

By Matt Clark - President, MasterStream ERP on Jul 24, 2018 12:24:09 PM

The term quoteception is meant to be a play on words related to the 2010 science fiction thriller starring Leonardo DiCaprio called Inception.  In the film, Dom Cobb (Leonardo’s character) spends his time in a dream world using dream technology in corporate espionage activities. As the story progresses, they move into deeper layers of dream states with each layer becoming more complicated and potentially impactful. As things get more complicated, Dom uses a spinning top to know if he is still in a dream or back in reality. If the top spins without falling, he knows he is still in a dream and if it falls, he knows it is reality.   

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To Build or Buy a Quoting Solution? And Bigger Questions to Ask

By Don Roots, VP of Sales, MasterStream ERP on Jul 12, 2018 12:16:48 PM

As software developers, we spend a fair amount of time listening to folks struggling with the question of whether to build “it” themselves or buy a SaaS solution that does “it.” This question seems never to escape their purview as they work through their discovery process. The challenge I’ve seen time and again, beginning with this cost comparison approach, is that in almost every instance the effort and priority given to come to the answer to this question derails companies from the most critical questions they should consider for their business. Unfortunately, as a result, the most important questions a business should be asking are the ones that are never asked.

Topics: Insider
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Keeping Telecom Sales and Operations Working in Harmony

By Matt Clark - President, MasterStream ERP on Jun 15, 2018 10:37:31 AM

We all know the tension that can be maintained between sales and operations.  Even the best teams struggle with the quality of new orders and the ability to deliver on customer expectations.  A slightly misaligned product configuration from a salesperson can produce quota attainment, but that same sale can translate into a missed installation interval for the project manager assigned.  Round and round we go … doing our best to hit the sales number and also hit the installation-revenue numbers. All the while dealing with challenging customers who don’t understand or appreciate the complexity behind the scenes.

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