In telecom, as in other areas of digital disruption, the speed and scale of transformation is often set by the quality of data driving that change. Serviceability quality can be quantified in multiple ways, including not just the volume of data, but the relative age of that data.
The more recent the serviceability data, the better. Sounds great in theory, right? But the reality is almost as good as the fantasy: Thanks to new serviceability tools and better access to telecom data, businesses can now access up-to-date data to provide better service to their customers.
What Does Telecom Serviceability Actually Mean?
Up-to-date serviceability is the most reliable way to find out if a carrier or solution provider offers service at a specific location. The age of this data plays a crucial role in determining the quality of services connecting businesses to a telecom provider. The older this data is, the more inaccurate it is likely to be, which can wind up hampering a company’s ability to connect customers with quality service that meets their needs.
Poor telecom provider serviceability can lead to serious problems and pain points for business, IT and telecom professionals trying build connectivity solutions. These pain points can include the following:
Data can become stale over time.
Accuracy of data is determined by how regularly your research tool is updating its source data. Is the source data getting updated monthly, quarterly, or annually? Was data collected through a one-and-done update?
The older this data is, the less value it offers in researching solutions and connecting customers to services. The best serviceability tool will offer frequent updates to keep your business putting its best foot forward.
Serviceability can be vague regarding the technology’s physical location.
Source data may say that a carrier or provider offers service in a specific ZIP code, but the proximity of technology to individual addresses can vary widely within that geographic region.
For example, some source data may say service technology has been installed into the building on the first floor—but that has much different implications for tenants on the second floor than on the twenty-first. For this reason, pinpoint accuracy is a key factor in knowing if the data can help you build the right solution for a set of addresses.
In some cases, serviceability can be both precise and simultaneously vague regarding the technology available at a given location.
It is sometimes too broad to say that a carrier has service at a specific address. Other factors affecting serviceability need to be considered.
For example, does the client’s location have dedicated internet access (DIA) or broadband? What type of access technology are they using (e.g., fiber, copper, coax, fixed wireless, and so forth)? Are there multiple types of access technology serving that location? Ultimately, knowing the exact technology can help you build the right solution.
Creating a Platform to Surface Up-to-Date Serviceability
Surfacing up-to-date data is no easy feat. It is made possible through the following tech achievements:
The use of automation to streamline data collection and processing
Automation doesn’t just allow a business to scale its service to a larger client base. It also allows data to be updated more frequently, in some cases without any manual labor involved.
Access to a broad range of data sets, including public and private sets
The quantity and quality of serviceability ultimately affects your client experience. The more data you have, and the more recently it’s been updated, the better equipped your business will be when identifying the best service package for a client.
Customizable filtering tools to analyze and understand data quickly
Expedient, accurate service is critical to building a sustainable business model. With better filtering and analysis tools, you can account for a wider range of variables when evaluating serviceability data complete this research quickly, meeting client demands for fast, efficient service. This approach is in sharp contrast to forcing users to examine data tables and maps to try and determine the solution.
How Serviceability Supports Better Connectivity
Piecing together the correct technology infrastructure requires precise and high-quality serviceability. From remote workers to regional offices, corporate offices to data center assets, leveraging the right data tool can deliver the digital infrastructure connectivity needed for enterprise organizations.
The better the telecom serviceability in a given location, the stronger the foundation is to support high connectivity that requires sufficient bandwidth to support productivity. The more digitally connected and driven a company’s operations are, the stronger connectivity they need. Without reliable serviceability, service disruptions can cripple these operational efforts.
Better, Faster Service, from Start to Finish
Efficiency and accuracy are cornerstones of digital transformation in any industry. For telecom businesses connecting enterprise clients with modern, high-performance telecom services, this embrace of innovative digital solutions opens the door to not only better, faster operations, but a better end experience for your prospects and customers.
Learn more about how our comprehensive checklist can help you identify key needs and solutions to improve your business processes. Download our checklist — “How to Achieve Telecom Sales Automation with Accuracy and Speed.”
